Will Temu become cool again?
Temu Planning U.S. Comeback By Slashing Prices
Temu seemingly took a step back after international tariffs began earlier this year.
The low-cost online site wants to recapture American buyers by cutting prices up to 60 percent.
Temu plans to give U.S. customers deep discounts to compete with Shein.
Temu’s U.S. sales plummeted due to tariff changes, prompting the platform to pivot to Europe and other regions, but it is now making a comeback with discounts and the elimination of import fees.