The Most Popular Time to Eat Ice Cream

Tomorrow is National Ice Cream Day (7/20), but a new poll found we’re more likely to eat it TODAY. 29% of Americans say Saturdays are when they’re most likely to eat ice cream (Fridays are next). And this seems oddly specific, the most common time to eat ice cream is 5:42pm (???). 49% of us usually eat ice cream out of a bowl, 35% said a cone, and 17% don’t mess around and just dig in straight out of the carton.